Who We Are

The Boston General Store Team

April Gabriel
Owner

    
Hometown: Houston, TX
Favorite Weekend Activity: Gardening, reading, searching for vintage or just spending time with my husband and baby.
Favorite Food: Sushi or donuts or ramen or ice cream...heck I don't know
Favorite Drink: Coffee in the am and wine in the pm
What April does at BGS: Find new products and projects for the shop and a little bit of everything else
Fun Fact: I have a weird fascination with abandoned homes. I want to save them all (and i've done a bit of breaking and entering).
 
 

Michelle Coate
Creative Director

 
Hometown: Pembroke, MA
Favorite Weekend Activity: Anything that involves making things with my hands. Making ceramics, metal-smithing, sewing, cooking..
Favorite Food: Fish Tacos
Favorite Cocktail: Anything with tequila and preferably a bit of heat
What Michelle does at BGS:A little bit of everything with a focus on the creative side of things, i.e. photography, design, display, marketing, etc. 
Fun Fact: When I brush out my hair I look like Hagrid.
 
  

Kyle Roldan
Brookline Manager and Product Research

  
Hometown: Chelsea, MA
Favorite Weekend Activity: Flea Market Hopping
Favorite Food: Burritos
Favorite Cocktail: Beer
What Kyle does at BGS: "I look after the shop"
Fun Fact: I love Cheers
 
        
 

Abner Veiga
Shipping and Receiving 

       
Hometown: Brockton, MA
Favorite Weekend Activity: Baking cupcakes
Favorite Food: Shrimp
Favorite Beverage: Mango Smoothie
What Abner does at BGS: Shipping and receiving
Fun Fact: I speak four different languages
 
 
 

Renée Loeckler
Content Editor

   
Hometown: Salem, MA
Favorite Weekend Activity: Eating out, redecorating, reading
Favorite Food: Lobster Roll, preferably eaten by the ocean
Favorite Beverage: Anything with lime (gimlets, daiquiris, margaritas...)
What Renée does at BGS: I write copy and create content for the website.
Fun Fact: Despite our chummy pose and obvious chemistry, the armadillo and I had never met before this photo was taken!
 
 

Ashlee Cooper
Dedham Manager

   
Hometown: Pittsburgh, PA
Favorite Weekend Activity: Brunch, yoga & documentaries
Favorite Food: A good cheese & charcuterie board 
Favorite Beverage: Peppermint latte
What Ashlee does at BGS: A little bit of everything but I really enjoy getting to know the customers (and their dogs!) and helping them pick out gifts for their loved ones.
Fun Fact: My whole family has red hair! 
 
 

    

Adam Alon
Sales

   
Hometown: Methuen, MA
Favorite Weekend Activity: Walking around the city or a body of water
Favorite Food: Anything spicy or a burrito
Favorite Beverage: Water
What Adam does at BGS: Customer greeting and interacting. As well as my favorite activity of sweeping
Fun Fact: I've lived in Italy for a month
 

    

Emma Rose Bauman
Sales

   
Hometown: Baltimore, Maryland
Favorite Weekend Activity: Tending to my plants or jamming with friends!
Favorite Food: Anything deep fried and vegan
Favorite Beverage: La Croix
What Emma does at BGS: I talk to customers about soap for as long as they're willing!
Fun Fact: I'm a proud Lithuanian folk dancer
 
 

Phoebe Gordon
Sales

   
Hometown: I was born in Arizona, but raised in Gainesville Florida
Favorite Weekend Activity: Birdwatching!!!
Favorite Food: My favorite dessert is chocolate mousse, but my favorite food is pasta because it's so versatile
Favorite Beverage: I drink brewed cacao every morning, so yummy!
What Phoebe does at BGS: Puzzles
Fun Fact: I am renovating a tiny house trailer (Casita) and then move to Colorado to be a mountain woman
 
     

Olive Gabriel
Shop Dog

        

Hometown: Dedham, MA
Favorite Weekend Activity: Catching up on ZZZZ's
Favorite Food: Blocks of manchego cheese
Favorite Cocktail: Kibble infused water
What Olive does at BGS: "I greet customers and demand attention...woof"
Fun Fact: "My new favorite person is baby Able" 

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